Nudient replatforming to Shopify Plus from Centra

Background

Founded in 2016, Nudient is a leading fashion tech brand for mobile accessories like phone cases, screen protectors, AirPods cases, laptop sleeves, and more. The Stockholm-based brand stands out with its sustainable materials and award-winning product design.

The project

Back when Pontus, Vidar and Max founded the brand, the trio decided to build the first iteration of their webstore on Shopify. Not quite yet fully developed to what it is today, they were soon growing out of Shopify and decided to migrate to Centra. In 2023, Nudient found themselves in a similar situation again: not only was the scaling of their business hard to manage, but most importantly the cost of upkeep was also an issue. Looking around, Nudient soon zoomed in on Shopify which had developed into a full-blown powerhouse of a platform. They partnered up with Woolman and together we embarked on a journey of migrating their business to Shopify and launching a new store on Shopify Plus in 3 months.

Why Nudient chose Shopify Plus?

Total cost of ownership

"With Shopify, we can save roughly 30-40% in total cost of ownership"

Ease of use

"The stability and diversity of the Shopify ecosystem and scalability without technical difficulties is important for Nudient to keep growing our business. Shopify delivers so much great features out of the box without separate development needs."

Data management

"An important topic for us is also how we can leverage the data in Shopify to drive business growth, customer experience and insights for us at Nudient. The possibility of moving data between software and apps brings true benefits"

Future proof

"With Shopify's huge customer base driving the development of features forward on a large scale and finding best practices, we see so much upside to being able to do things we earlier either had to develop ourselves or weren't aware of. For us it makes total sense of taking advantage of Shopify's large scale R&D and merchant-driven features"

Pontus Krusing, CEO, Nudient

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